Put our smartphone down for designated periods of time each day

Put our smartphone down for designated periods of time each day

So we can focus on what really matters! Some disturbing stats: ❌ A visible phone decreases our memory capacity, ability to process data, general intelligence and the depth of the interaction in a social setting. ❌ A typical smartphone user interacts with their phone around 85 times per day. Studies link it to hand, neck,…

A glance of customers to your company and products is appreciated.

A glance of customers to your company and products is appreciated.

But in a particular situation, what makes them pass by without consideration? It may be that the customer’s expectations are not reached. The human’s expectation has the majority impact on their decisions on something. On a cozy night full of breeze, you go to a restaurant, for example, reading the menu with a description of…

Perceiving the “decoy effect” in Marketing makes us become “smart customers”?

Perceiving the “decoy effect” in Marketing makes us become “smart customers”?

The answer is here. “Decoy effect” means our choices among various options influenced by some factors which are intentionally added by marketers. You want to buy a new laptop with your budget € 1000, for example, and it tends to render you dazed if you see three streak options: € 800 for a new laptop,…

8 tips to optimize your Facebook Ads – Hack your way to massive success on Facebook

8 tips to optimize your Facebook Ads – Hack your way to massive success on Facebook

Learn the pros’ secrets to getting the best ROI from your Facebook campaigns! More and more people are spending money on Facebook Ads, leading to substantially higher CPM (Cost per 1.000 impressions) and higher CPE (Cost per Engagement). You pay more while achieving less. Only by reducing cost can you survive in an increasingly competitive…

What do you think is the most powerful factor to motivate employees?

What do you think is the most powerful factor to motivate employees?

“Your most important asset isn’t your client, it’s your loyal employee. If you take care of your employees, they will take care of your clients.”​ Another important factor that can prevent employees from leaving is “The Reason Why”. Once employees know the meaning, purpose, and impact of their work. And all that align with their…

Take this example from Durex of how you can take advantage of trendy topic for your brand!

Take this example from Durex of how you can take advantage of trendy topic for your brand!

By now you should know that the first ever images of a supermassive black hole have been captured by a group of researchers. This is making news all over the world and black hole images are going viral across the internet. If you are a regular reader, you will wonder why on earth you should…

We become successful by what we get. But we become happy by what we give.

We become successful by what we get. But we become happy by what we give.

“At an early age, we had time and health but no money. When we’re older, we have money and health but no time. In old age, we have money and time but no health to use that wealth.” I encourage everyone who’s feeling Lost Unhappy Pressured Unbalanced Or just looking for the true meaning of…

Every day we sit in the dreary room with our laptops to work repetitively?

Every day we sit in the dreary room with our laptops to work repetitively?

Change it. COVID – 19 is a global pandemic, but let’s seize the moment for ourselves to enjoy. We are working remotely and not commuting, so we can use the saved time to do something out of the ordinary. Use this time to learn new things that we haven’t ever learned. Not only do we…

I’m happy to share that the last event by VietES was a success!

I’m happy to share that the last event by VietES was a success!

We were thrilled to have so many young yet bright Vietnamese to come, pitch their business ideas, network with each other and enjoy good food together. Once again thank you all for coming and stayed tuned for our next event! For your information, VietES (Vietnamese Entrepreneurship Society) is a close-knit community for Vietnamese people living…