Marketing funnel – from a different perspective.

Marketing funnel – from a different perspective.

I’m pretty sure that all of us have experienced such a funnel before. Nowadays buyers are more enlightened and empowered than ever. They are placing greater demands on businesses to “do things right”. Are you building your business to last – or just for quick bucks? #marketingfunnel #marketingstrategy #businessstrategy #digitalmarketing #onlinemarketing #growthhacking #agrowthhacker #marketoonist #marketingcartoon…

What is a Marketing Stack – and why should you care?

What is a Marketing Stack – and why should you care?

You have heard about Tech Stack, but how about Marketing Stack? A Marketing Stack, or a Marketing Technology (MarTech) Stack is a group of tools that marketers use to efficiently and effectively execute marketing activities, across a number of channels. There is no one-size-fits-all Marketing Stack. Depending on the size and needs of the business,…

You asked for it. Here is the full-length, uncut version of our beloved animation!
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You asked for it. Here is the full-length, uncut version of our beloved animation!

Last week we released a short promo animation, which has been well received among our audience. On the other hand, we also got a valid feedback that although the viewers understand that Aurora Digital can act as their IT outsourcing “heroes”, it’s not so obvious what kinds of services we are providing, our work process…

The Internet Marketing Tree – Do you aim to plant a mighty oak or settle for a struggling bush?

The Internet Marketing Tree – Do you aim to plant a mighty oak or settle for a struggling bush?

The Internet Marketing Tree is a perfect metaphor to depict the core components of Online Marketing, their priorities and how they all fit together: DEEP ROOTS First, planting strong, deep roots in the form of Research, Strategy, Branding and Content. It is tempting to jump ahead to the later phases of a project, but like…

[Infographic] What Happens in 1 Second of the Internet?

[Infographic] What Happens in 1 Second of the Internet?

What happens in 1 second of the Internet? {Infographic} ? 54,319 Google searches ? 469,445 Facebook likes ? 7,203 Twitter Tweets ? 721 Instagram photos uploaded ? 2,488,887 Emails sent ? 71,623 YouTube videos viewed ? 2,121 Skype calls ? 35,069 GB of Internet traffic What number surprises/ impresses you the most? #digitalmarketing #Internetmarketing #marketing…